10% off first orders & subscriptions – Code: GLOWJOB
💧 Thirst Quenching
Hydration that lasts all day
✨ Next-Gen Skincare
Powered by science, made for real skin.
🤝 Giving Back
10% of profits support nonprofits strengthening communities.
THE GLOW SHOP
Bold, high-performance skincare made for every guy. Grab your favorites below.
WHY BIOCELLULOSE?
Not all sheet masks are created equal. Cotton masks can leave gaps and dry out, while hydrogel masks often slip and create plastic waste. Biocellulose is different.
Made from natural fibers created during the fermentation of coconut water, it forms an ultra-fine, gel-like web that clings to your face like a second skin.
This close fit locks in hydration and delivers active ingredients deeper, with no wasted serum.
Originally developed for medical wound care, biocellulose is ultra-pure, soothing, and gentle enough for sensitive skin. And unlike hydrogel, it’s 100% biodegradable, making it better for your skin and the planet.
KEY INGREDIENTS THAT WORK IN HARMONY
Our formulas are made for real results with ingredients chosen for performance, not trends.
No fluff. No nonsense. Just damn good skincare.
Niacinamide (Vitamin B3)
Helps to brighten the complexion, regulate oil production, and even out skin tone for a smoother, more balanced appearance.
Tremella Fuciformis (Snow Mushroom)
A natural source of hydration, this antioxidant-rich ingredient helps retain moisture in the skin while protecting against environmental stressors.
Cica (Centella Asiatica)
Known for its soothing properties, this plant extract calms irritated skin, supports natural healing, and helps strengthen the skin’s protective barrier.
Sodium Hyaluronate (Hyaluronic Acid)
Delivers intense hydration by attracting moisture deep into the skin, helping to plump, smooth, and improve overall skin texture.
Peptides (Tripeptide-1 & Tetrapeptide-7)
These powerful peptides support the skin’s structure, promoting firmness, elasticity, and a more youthful, lifted appearance over time.
Arbutin
A gentle yet effective brightening agent that helps reduce the look of dark spots and uneven skin tone, leaving the skin looking radiant and luminous.
OUR STORY
Most men’s skincare plays it safe (and boring). Black-and-white packaging, clinical jargon, and routines that feel like homework. That’s not confidence — that’s over and undercompensating at the same time.
We started Effing Trade to flip the script. Because confidence doesn’t come in grayscale. It comes in bold choices — in owning color, keeping things simple, and actually enjoying the ritual of taking care of yourself. Real confidence isn’t pretending you don’t care. It’s showing up with skin that proves you do.
Our products are science-backed, effective, and built for real life. They work hard without the 10-step drama. And the packaging? As unapologetic as the guys who use it. Fresh, fun, and impossible to ignore.
And here’s why it matters: confidence isn’t just how you look in the mirror — it’s the impact you leave behind. That’s why we give 10% of our annual profits to nonprofits building a better future. Because looking good feels great, but helping others look forward feels even better.
THE GLOWDOWN
Your go-to spot for skincare tips, laughs, and all things glow-worthy.
CONTACT US
We’re a small team with big glow goals. Reach out we usually reply within 24–48 hours!”